Overview
Mission
Advertising.com’s mission is to deliver superior results for our advertiser, agency and publisher clients. We execute upon this mission by providing our clients with award-winning customer service, a comprehensive suite of online marketing solutions, the industry’s most advanced technologies and the largest, highest-quality online advertising network.
Values
At Advertising.com, we value hard work, integrity and innovation. Our network, our technologies, our solutions – despite our many advantages, our primary focus is customer service. Each of our clients receives a dedicated account team focused on designing and executing a strategic online marketing plan that delivers continually increasing results for their unique objectives.
Culture
We take our work, but not ourselves, very seriously. We’re nerds with personality, media savvy and a straight-talking approach to our client and partner relationships. No smoke and mirrors here; you tell us what results you want and we’ll tell you how we will deliver them.
Research
Measuring an Ad's Impact with the Share-of-Voice Metric
Measuring an ad's impact with the share-of-voice metric hasn't translated well into online media, but with these pointers, you can boost and measure SOV.
Bi-Annual Online Video Study: First-Half 2007 vs. Second-Half 2006
The who, what, when and what works of online video consumption and advertising.


