Cross-platform Optimization


The smart way to cross platforms

Better inventory has exclusive access to some of the best impressions on mobile, text, video and the web – including 74 of comScore’s top 100 sites as well as the entire catalog of AOL properties. No high-risk, low quality inventory here. Only the best – and lots of it.

Real results

When people talk about results, here’s a word you don’t see every day – guarantee. But at, that’s just what you get. With solutions like cross-platform Netblocks that increase CTRs by 6x, and behavioral targeting that increases conversion rates by 8x, it doesn’t get any more real than that.

More data

If you want to know the whole story, you need to know as much as possible. While some companies rely on the same few data sources, we apply multiple layers of data from a host of different sources – publishers, advertisers, third parties and our own, proprietary data. This allows brands to find the most effective audiences through multiple avenues, such as our behavioral data network of more than 1500 sites, and an addressable/offline data audience of more than 60M consumers.

Top technology

At the heart of’s technology is AdLearn, the most mature ad optimization and bid management system in the business. Regularly processing 4B transactions and 3.5B RTB impressions daily, AdLearn ensures the right message is in the right place at the right time on the right device to drive optimal performance – and the best possible results.